Beauty Sales Feeling a Little Dry?

We'll get you Glowing again!

Are we right for each other?

Are you a beauty brand that has a small but loyal fanbase and looking to grow?

Are ad costs getting out of control and you need to better leverage other channels?

Are email and SMS generating less than 15% of your monthly revenue?

Are you interested in building a better relationship with your end consumers but not sure how?

How we work together

We Bring your audience back to you

By leveraging your existing fans, we connect you with your community to help bring conversions right to your door step. 

WHat you can expect

We partner with the leading email & SMS marketing platforms

We excel at these social media platforms

Our
Results

 eCommerce Revenue (47% of total)   

38% more vs previous period

This skincare brand was struggling with rising ad costs. Although they were using email and SMS for campaign outreach, they were not using these channels as strategically as they could.

We developed a plan that:

  • improved AOV for each order by leveraging cross-sells & upsells
  • reduced overall cost per acquisition averages by bringing back existing customers and catching prospects to bring them back to finish their purchase
  • built a stronger sense of customer value and community, encouraging fans to share on social media and with loved ones
  • launched a unique high-end loyalty program that encouraged engagement and photo-based reviews that help beauty/skincare companies build trust with new customers.

Why Start Now?

The Market is Growing

The global skincare market is projected to reach a staggering USD 177 billion by 2025 according to Exploding Topics. This explosive growth in online sales indicates a massive opportunity for brands to capture customer loyalty.

Personal Care is Popping!

According to Oberlo, nearly $1 out of every $2 spent on beauty products is spent on personal care, making this segment the highest revenue generator of the Beauty industry.

Email marketing has a 4200% ROI

According to a study by Litmus, email marketing boasts an impressive ROI of 42:1. This means for every dollar invested, brands can expect a potential return of $42.

i-On Case Study

This innovative skincare brand founded by Dr. Xi after over 30 years of in-depth research into the science of iron’s effect on the body and skin. 

In a very crowded space, the most important task was to build brand awareness and ensure that visitors were educated on the unique aspects of this product.  While typically in the beauty industry, we’d focus on short, clean emails. We discovered that more copy actually performed better, especially for consumers that loved the products and wanted to share their findings with their friends & family. 

The brand also had cut ad spend, so we needed to lean on organic and retention strategy to make the most of each website visitor.

Ready to become a happy
business owner?

FAQ

Unlike most agencies that are just focused on just doing what they’ve done over and over, we think different. What’s right for your business might not be what was right for other businesses. We start with a branding deep dive to identify and understand your target audience, what they’re looking for and how you solve it. Then we build out our customized Dia Content Matrix that not only drives traffic back to your site, but increases conversions.

We like to function as an extension of your existing team. As such, we work the way you best like to work! For some clients, we have weekly or biweekly meetings. For others, we communicate exclusively via email. Because we’re not just focused on retention or email or SMS, we can amplify our efforts by leveraging your other channels.

Month-to-month. Our clients stay with us because they like working with us.

Cheaper than hiring a full-time staffer with access to 20+ professionals that you can lean on to help you grow!

Dia Creative has worked with B2C and B2B companies across highly regulated industries like medical and legal as well as highly competitive eCommerce industries like beauty, wellness and food. Unlike industry-focused agencies, we’ve seen we can make a bigger impact on our client’s businesses because we leverage learnings across industries, rather than relying on just the expertise within one niche.