While being a small business owner can be both exciting and tremendously gratifying, it can also be daunting and filled with unexpected challenges as you try to navigate a constantly changing business landscape. Even with years of experience and success, when external factors shift, the impact on your small business is felt immediately.

At Dia Creative, as a small business ourselves, we understand the struggle and consider it a personal calling to help our small business clients to continue growing. We work to break down everything we do so that marketing trends and shifting algorithms (which require near constant pivoting) are able to be addressed piece by piece in a scalable format that is customized to fit your business. Small businesses have enough on their plate, and marketing should be the fun part of sharing your business with the world, so we work to make sure that it isn’t overwhelming.

That’s why we don’t follow the typical freelance agency approach, preferring to operate as a fractional team, learning YOUR business and everything that makes it tick, including your company culture to best respect your brand and values. We take great pride in becoming an extension of your business that feels organic, bringing our experience and insight and applying it in a way that is authentic to you and your goals.

For small business owners, we also recognize that practicality is key, so we also keep things flexible. By allowing clients to customize their service to match where they are and where they’re going, small businesses can leverage their investments so they are only going to items that are going to deliver the best return on investment for both the short and long term. By tailoring our services, we can stay dynamic rather than trying to be a ‘one size fits all’.

Lastly, we respect our clients and their business, so we always operate by being 100% transparent. As we collect data and run our diagnostics, there may be a need to experiment and as we learn what is or isn’t working for your business, we share all of that information with you. If we discover a platform is no longer delivering the way it should, or if there’s an area we feel you might be better serviced to handle for yourself, we will share that with you immediately. And when our clients reach a scale where they feel ready to build their own marketing team, we are happy to help set them up for success even as they transition into being completely self reliant.

So whether you have no idea where to begin with your marketing or even if you have a marketing leader who is simply feeling overwhelmed, we would love a moment to chat with you about your business, your goals, and whether our fractional, flexible, and transparent approach to marketing could be a good fit for you. Contact us today and let’s see what we can build together!